Wisconsin Auto Dealer Bonds

Auto dealer bonds protect consumers and the state. The bond amount and license type required depend on your state's DMV.

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At a glance

Wisconsin Auto Dealer Bond Key Facts

Coverage amount$50,000 retail / $25,000 wholesale / $5,000 motorcycle-only
Available terms1, 2, or 3 years, subject to approval
Governing authorityWisconsin Department of Transportation (WisDOT), Division of Motor Vehicles - Dealer & Agent Section (Dealer Licensing Unit)

Governed by Wis. Stat. Section 218.0114(7)(d).

The basics

What Is an Auto Dealer Bond in Wisconsin?

A Wisconsin auto dealer bond is a surety bond you must file with the Wisconsin Department of Transportation (WisDOT) to get or keep a motor vehicle dealer license. WisDOT calls it a "Dealer Bond" (form MV2511). The required amount depends on your license type: $50,000 for a retail motor vehicle dealer, $25,000 for a wholesale dealer, and $5,000 if you sell motorcycles only.

Good to know - Required for every Wisconsin motor vehicle dealer. The amount depends on your license type: $50,000 for a retail motor vehicle dealer, $25,000 for a wholesale dealer (sales to licensed dealers only), or $5,000 if you sell motorcycles and no other type of vehicle.

The bond is a promise that you will follow Wisconsin’s vehicle dealer laws and pay valid claims. If you cheat a customer, fail to deliver a clear title, or break the rules that can cost you your license, a buyer, seller, lender, or government agency can file a claim against your bond, up to its full amount.

The bond protects the public - not you. If a claim is paid, you must repay the surety company. You can post a Wisconsin Motor Vehicle Irrevocable Letter of Credit (form MV1046) instead of a bond, but most dealers choose the surety bond because it costs far less up front.

If WisDOT has reasonable cause to doubt a dealer’s financial responsibility, it can require an additional bond of at least $5,000 and up to $100,000. The bond is required on top of your license and plate fees, and it must stay active for as long as you hold your dealer license.

Qualification

What You Need to Qualify for a Wisconsin Auto Dealer Bond

Approval depends on your dealer license type, required coverage amount, and underwriting factors such as credit.

  • You are applying for, or renewing, a Wisconsin motor vehicle dealer license through the WisDOT Dealer & Agent Section.
  • You know your dealer type, which sets your bond amount: $50,000 for a retail motor vehicle dealer, $25,000 for a wholesale dealer, or $5,000 if you sell motorcycles only.
  • Your bond is written by a surety company authorized to do business in Wisconsin.
  • You can keep the bond in force with no gap for the full two-year license period - a lapse causes WisDOT to suspend or revoke your license.
  • You have a permanent business location (not a residence) that meets the office and vehicle-display rules for your license type.
  • You have your business details ready (legal business name, ownership, and Wisconsin business location) for the bond and application forms.

Step by step

How to Get an Auto Dealer Bond in Wisconsin: Step by Step

1

Choose your dealer type and bond amount

Decide which Wisconsin dealer license you need. Retail motor vehicle dealers post a $50,000 bond. Wholesale dealers, who sell only to other licensed dealers, post a $25,000 bond. Dealers who sell motorcycles and nothing else post a $5,000 bond.

Tip: The wrong amount will delay your license - confirm your dealer type before you buy the bond.
2

Buy your bond and we issue it for you

Buy your bond and we handle the paperwork. We issue your Wisconsin Dealer Bond on the official WisDOT form (MV2511) for your required amount and send you the signed original to file with your application. There is no bond form for you to download, complete, or sign.

Tip: Your bond is written by a surety company authorized to do business in Wisconsin. A letter of credit (MV1046) is allowed instead, but the bond is usually far cheaper.
3

Complete your dealer license application

Fill out the WisDOT license application for your dealer type: the Motor Vehicle Dealer Two Year License Application (MV2186) for retail dealers, or the Motor Vehicle Wholesaler Two Year License Application (MV2860) for wholesale dealers. Use the checklist so nothing is missing.

Motor Vehicle Dealer Two Year License Application (MV2186)
Tip: Incomplete applications are returned - follow the retail dealer checklist and instructions before you submit.
4

Submit your application, bond, and fees

Send your completed application, your signed bond (MV2511), and your fees to the WisDOT Dealer Licensing Unit. Your bond must be on file and accepted before your dealer license is issued.

Retail Motor Vehicle Dealer Application Checklist & Instructions
Tip: Questions? Call the Dealer Licensing Unit at (608) 266-1425 or email DealerLicensingUnit@dot.wi.gov.
5

Keep your bond in force and renew

Wisconsin dealer licenses run for two years. Your bond must stay in force with no gap for the whole license period and to renew. If your bond is canceled, the surety must give WisDOT 60 days’ notice, and a replacement must start by the cancellation date.

Tip: Set a renewal reminder well before your license and bond expire so your coverage never lapses.

Paperwork

Wisconsin Dealer Bond Forms & Documents

Dealer BondMV2511

The official Wisconsin dealer surety bond form. We issue this for you and send you the signed original to file with your application - you do not fill it out.

View form
Wisconsin Motor Vehicle Irrevocable Letter of CreditMV1046

An allowed alternative to the surety bond. Your bank completes it. Most dealers choose the bond because it costs less up front.

Lessor BondMV2509

Required in addition to your dealer bond only if your business will be listed as the lessor on a vehicle title.

View form
Motor Vehicle Dealer Two Year License ApplicationMV2186

The retail motor vehicle dealer license application - you complete and submit this.

View form
Motor Vehicle Wholesaler Two Year License ApplicationMV2860

The wholesale dealer license application - you complete and submit this.

View form
Retail Motor Vehicle Dealer Application Checklist & Instructions

Step-by-step checklist, fees, and location requirements for a retail dealer.

View form

You'll also need

Your Wisconsin Dealer Bond (MV2511) - we issue this and send you the signed original to file
Or a Wisconsin Motor Vehicle Irrevocable Letter of Credit (MV1046) in place of the bond
A Lessor Bond (MV2509) if your business will be the lessor on any vehicle title
Completed dealer license application (MV2186 for retail, MV2860 for wholesale)
Proof of a permanent business location (not a residence) that meets the office and vehicle-display rules for your license type
A Wisconsin seller’s permit (sales tax) from the Department of Revenue
A service department, or a written agreement with a service facility within 50 miles (retail dealers)
At least one licensed salesperson, plus government-issued photo ID for each owner or partner

Cost

How Wisconsin Auto Dealer Bond Pricing Works

You do not pay the full bond amount. The $50,000, $25,000, or $5,000 figure is the coverage - the most a claim can collect. You pay a premium, which is a small percentage of that amount.

Your premium is set by underwriting, mostly your personal credit. Well-qualified applicants pay a low rate; higher-risk applicants pay more. The premium is separate from your WisDOT license, plate, and DFI fees.

Worked example

If you need a $50,000 retail dealer bond, you do not pay $50,000 - you pay a premium, often a small percentage of that amount for well-qualified applicants. A wholesale dealer’s $25,000 bond and a motorcycle-only dealer’s $5,000 bond cost even less. Start a quote to see your rate.

Filing

Filing Information

Wisconsin Department of Transportation (WisDOT), Division of Motor Vehicles - Dealer & Agent Section (Dealer Licensing Unit)

Filing notes

Your Dealer Bond (form MV2511) - or a Wisconsin Motor Vehicle Irrevocable Letter of Credit (form MV1046) in its place - must be on file with WisDOT before your dealer license is issued. We issue your bond on the official MV2511 form and send it to you to include with your application.

Coverage must stay continuous for your full two-year license period, and you must keep it in force to renew. If your bond or letter of credit expires or is canceled, WisDOT must suspend or revoke your license unless a replacement is on file on or before the expiration or cancellation date.

A surety can cancel the bond, but it must give you and WisDOT 60 days’ written notice first, and any replacement bond must start no later than the old bond’s cancellation date.

If your business will be listed as the lessor on the title of any vehicle you sell, file a Lessor Bond (form MV2509) in addition to your dealer bond.

(608) 266-1425
Where to fileFile your bond with your dealer license application to the WisDOT Dealer Licensing Unit, Dealer & Agent Section, 4822 Madison Yards Way, Madison, WI 53705.

FAQ

Wisconsin Auto Dealer Bond FAQ

Yes. Every Wisconsin motor vehicle dealer must provide and maintain a surety bond (or irrevocable letter of credit) to hold a dealer license (Wis. Stat. Section 218.0114(7)(d)).

It depends on your license type: $50,000 for a retail motor vehicle dealer, $25,000 for a wholesale dealer, and $5,000 if you sell motorcycles only. WisDOT can require an extra bond of up to $100,000 if it doubts a dealer’s financial responsibility.

Form MV2511 (Dealer Bond). We issue this bond for you on the official form - you do not fill it out. You may post a Wisconsin Motor Vehicle Irrevocable Letter of Credit (MV1046) instead, but most dealers choose the bond.

Yes. A Wisconsin wholesale dealer - one who sells only to other licensed dealers - must post a $25,000 bond or letter of credit to be licensed.

You pay a premium, not the full bond amount. The premium is a small percentage of the $50,000, $25,000, or $5,000 coverage, based mainly on your credit. Start a quote to see your rate.

Wisconsin dealer licenses run two years, and your bond must stay in force for the whole period and to renew. If it lapses or is canceled, WisDOT must suspend or revoke your license unless a replacement is on file by the cancellation date.

File the signed bond with your dealer license application at the WisDOT Dealer Licensing Unit, Dealer & Agent Section, 4822 Madison Yards Way, Madison, WI 53705. The bond must be accepted before your license is issued. Questions: (608) 266-1425.

FAQ

Wisconsin Auto Dealer Bond Questions

The cost of a Wisconsin auto dealer bond is usually a small percentage of the state-required bond amount. Your exact premium depends on the bond amount, license type, business details, and underwriting factors such as credit.

Many auto dealer bonds can be issued the same day after you complete the application. Larger bond amounts or applications that need underwriting review may take longer.

Requirements vary by license type, but most Wisconsin auto dealers need to complete a short application and purchase the bond amount required by the state before their license can be issued or renewed.

Often, yes. Many states have separate bond requirements for wholesale, retail, broker, or other dealer license types. Choose the bond that matches your Wisconsin license instructions.

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